Privacy Policy

Effective date: 2026-08-10 | Last revised: 2026-08-10

EKCOW values your privacy and complies with the Personal Information Protection Act, the Act on Promotion of Information and Communications Network Utilization and Information Protection, the Location Information Act, and related regulations.

Official service and privacy

EKCOW operates as an official service. We continuously improve features and policies for stable operation.

  • Personal data is processed under this Policy for official service operation.
  • Material changes are announced at least 7 days in advance (30 days for important changes).
  • You may withdraw if you do not agree to an updated Policy.

1. Items and methods of collection

Data minimization
EKCOW collects only what is needed for the Services. Birth year is required during onboarding for age-14+ verification; we collect birth year only, not full date of birth. Phone number and gender are optional with separate consent; basic service use is available without them. Passport data is collected when you choose Passport or Flight Ticket Start (login/sign-up) (social linkage required at sign-up) or when you save passport data for autofill or profile. Flight ticket (boarding pass) data may be stored on your device and (when logged in) on encrypted servers for login/sign-up or autofill.

We collect the following, among other items, as described in consent screens and the Korean policy:

Collection occurs at signup, when you use features, through cookies/logs, and from integrated services with your consent.

1.1 Autofill and external sites (WebView)

Autofill connects to government arrival/departure sites in an in-app WebView. Saved passport and flight ticket data may be assistively filled into form fields. Final submission and screening outcomes are your and the relevant authority’s responsibility. The Company does not auto-submit to government sites without your review.

1.2 Optional items and consent

Important: Phone and gender are optional; withdrawal deletes them promptly. Birth year is required during onboarding. Translation/learning requires location and anonymous translation statistics consent. Passport and flight ticket data are collected when you choose login/sign-up or save for autofill; social linkage is required at sign-up. Device-only passport storage is not kept on Company servers. Switching to device-only or withdrawing server consent deletes server-stored passport data. Device loss or app deletion may make device-only data unrecoverable. Withdrawal or deletion may limit login or autofill features.

2. Purposes of processing

We use data to provide and improve the Services (translation, learning, community, marketplace, business features, travel autofill), authenticate users, prevent fraud, comply with law, analyze anonymous statistics, and send notices. Location and anonymous translation statistics are used as stated in the Location Terms and consent screens.

2.1 Retention highlights (passport and flight tickets)

3. Retention and use period

We retain data while your account is active and for periods required by law afterward.

3.1 Withdrawal

3.2 Other retention

Anonymized statistics may be kept longer in non‑identifiable form. Dormant accounts (no login for one year) may be notified 30 days in advance before handling per internal policy.

4. Disclosure to third parties

We do not sell your personal information. We may disclose data to third parties only with your consent, as required by law, or to processors/vendors who assist operation under contracts (hosting, email, analytics) subject to confidentiality and purpose limitation.

5. Overseas transfers

Servers and subprocessors may be located outside Korea (e.g., cloud regions noted in service settings). When we transfer personal data abroad, we comply with legal requirements, use appropriate safeguards (contracts, encryption), and obtain consent where required. You may refuse overseas transfers; certain features (e.g., overseas business reservations) may then be unavailable.

6. Processing entrustment (subprocessors)

We may entrust tasks such as hosting, messaging, payments, and analytics to vetted vendors under agreements requiring confidentiality and security obligations. Lists are available upon request or in notices when material.

7. Destruction

When retention period ends or purposes are achieved, we delete or anonymize data using irrecoverable methods for electronic files, except where law requires retention.

8. Your rights

You may request access, correction, deletion, suspension of processing, and withdrawal of consent via app settings (including consent management, location/translation statistics, marketing notifications) or by contacting contact@wisetune.site. Some requests may be limited by law. You may lodge complaints with supervisory authorities.

8.1 Effect of withdrawing optional consent

Important: Withdrawing consent for optional items (phone, gender, etc.) deletes that data promptly and does not affect basic service use (except birth year).

9. Security measures

We apply encryption (e.g., AES‑256 for sensitive data), access controls, logging, minimization, staff training, and organizational measures to protect personal data.

10. Cookies

We may use essential and functional cookies/logs for operation. You can control cookies/browser settings; some features may not work if disabled.

11. Privacy officer and department

EKCOW designates the following privacy officer:

  • Name: 김동균
  • Title: 개인정보 보호팀장
  • Email: contact@wisetune.site
  • Phone: 02-2600-3690

You may contact us for access/correction/deletion, complaints, and breach reports.

12. Report information

Information submitted through reporting features is used to investigate violations, enforce policies, and protect users, and is retained only as long as necessary for those purposes.

13. Location information

Location-based service business report

Accepted by 방송미디어통신사무소 under the Act on the Protection and Use of Location Information, Article 9-2.

  • Reporting entity: 주식회사 와이즈튠
  • Report status: 소상공인 등의 위치기반서비스사업 신고 수리 (제1258호)
  • Report number: 제1258호
  • Business type: 소상공인 등의 위치기반서비스사업
  • Reported service: 이용자 위치기반 맛집, 명소 공유 서비스

Location is processed as described in the Location Terms: purposes include rates, translation recommendations, maps, travel home/weather, and optional post tagging. Where necessary, coordinates may be stored on servers with encryption (e.g., AES-256). Third‑party disclosure only as permitted by law or consent. Upon consent withdrawal or post removal, related location data is deleted; upon account withdrawal, complete deletion within 30 days per §3.2. Location manager: contact@wisetune.site.

14. Remedies

You may seek mediation or complaint resolution through the Personal Information Dispute Mediation Committee, KISA Privacy Report Center, Supreme Prosecutors’ Office, or Korean National Police Agency, as listed in the Korean version.

15. Children under 14

We do not knowingly collect data from children under 14; signup is restricted to users 14 and older.

16. Breach notification

If a personal data breach occurs, we will notify affected users and authorities as required by law and take mitigation steps.

17. Automated collection and ads

We collect IP, device model/OS, device identifiers for anti‑abuse and operations, app version, and access logs. Non‑personalized ads only: we do not use IDFA/GAID for tracking or personalized ads; ATT is not requested. See the Korean policy for opt‑out paths on iOS/Android.

18. Changes to this Privacy Policy

This Privacy Policy applies from 2026-08-10. Changes will be announced at least 7 days in advance (30 days for material changes such as collection items, purposes, or third‑party sharing). Change history may include: 2026-04-01 — effective date alignment and contact updates; 2026-07-15 — business service scope update; 2026-07-30 — formal service operation, passport/GBP/support/PostChat/keyword alerts/error reports, 30‑day withdrawal and recovery, delivery/dine‑in/coupons reflected; location server storage policy, location-based business report disclosure, and alignment with 30‑day deletion; 2026-08-10 — Passport Start collection items, PF, scan image non-retention; 2026-08-10 — passport storage modes (device/server/mirror), autofill and flight ticket collection, profile auto-sync on server consent, WebView processing, limits (10 passports / 8 flight tickets); 2026-08-26 — Passport or Flight Ticket Start unified sign-up path, mandatory social linkage at sign-up, required birth year vs optional phone/gender, flight ticket login/sign-up collection and FF.